| CMS Report Archive

The five SEO mistakes that have taken expert digital marketers down as well

8 years ago By Charlie Brown

Digital marketing is a lot like playing poker. The first-timers always find some luck, the beginners keep struggling and only those who know the game win by the end. Just like in a game of cards, everyone, even the experts, make mistakes in SEO. Search engine optimization is not as complicated as most people deem it to be. It is the art of achieving the perfect balance of usability, information, and visibility. Well, there are over 200 ranking signals, and that is what leaves room for errors.

Read more about The five SEO mistakes that have taken expert digital marketers down as well

Why should a proper link building tactic be a part of your SEO strategy?

8 years ago By Charlie Brown 3 comments

In the event, that you are a business owner, then you must already know how important it is to have a business website up and running. A good business website will help you to strengthen your position on the internet and solidify your presence as a brand. With a functional business website, you will be able to promote your business more efficiently successfully. However, in addition to building the business website, it is also essential that people are able to find and locate that website. Search Engine Optimization is vital for this.

socPub in the Slow Lane

8 years ago By Bryan Ruby

I'm a one-person show when it comes to managing, editing, and maintaining the content found at socPub. A year and a half a ago, there was a lot of unknowns when I rebranded CMS Report into socPub. Today, I'm happy to report that the number of readers that visit the site daily have stabilized. When we receive a unique and exceptional article, almost immediately the published article becomes popular and attracts a number of new visitors to the site.

Read more about socPub in the Slow Lane

Episerver Customers Realize More Than 400% Return on Investment in Three Years According to Total Economic Impact Study from Independent Consulting Firm

8 years ago By Real Wire

London, UK – 10 September 2018 – Episerver, the company transforming digital experiences, today revealed the results of a commissioned Total Economic Import™ (TEI) study conducted by Forrester Consulting on behalf of Episerver, which factually proves customers on Episerver Digital Experience Cloud™ see a 443 per cent return on investment (ROI) in three years and recoup the cost of Episerver technology in less than six months. Download a complimentary copy of Episerver’s Forrester TEI study, here: https://www.episerver.com/learn/resources/analyst-content/forrester-tot…;

Search Engine Marketing- Maximizing on the Reach and Potential of SEO

8 years ago By Walter Moore

Many businesses and brands are aware that they require SEO to enhance their digital output along with the benefits they can get when professionals implement SEO work on their behalf. Search engine optimization is well known for improving the overall visibility of websites but it also offers other valuable aspects. There are several reasons why any type of business, regardless of the size or industry, needs to consider SEO as a way to take their venture to the next level.

Organic Search and Online Traffic

Organic search plays a major role in how the business website performs and is a crucial element of the buyer’s focus and getting users to complete engagement or a conversation.

What to Consider When Planning Your Intranet Project

8 years ago By Clare Willson

Research reports indicate that more than two-thirds of company intranet projects face issues with cost overruns. If modernizing your company’s Intranet is your top concern and estimating your returns on investment, then it’s important to plan your Intranet budget well in advance. You will often find that many businesses have unrealistic budget expectations because they haven’t properly planned their intranet project in advance, and this can lead to their intranet project, unfortunately, failing.

Read more about What to Consider When Planning Your Intranet Project

New Accelerate State of DevOps Report reveals the database is now key to DevOps

8 years ago By Real Wire

Cambridge UK, Wednesday 29 August 2018 – The 2018 Accelerate State of DevOps Report, published today, includes database development as a key technical practice which can drive high performance in DevOps. This matches similar findings in research from Redgate Software, which sponsored the report and provided input.

The longest-running research of its kind, the Accelerate report from DevOps Research and Assessment (DORA) has consistently shown that higher software delivery performance delivers powerful business outcomes.

Read more about New Accelerate State of DevOps Report reveals the database is now key to DevOps

Manage your online reputation tactics well before it’s too late

8 years ago By Charlie Brown

Your organization reputation is essential. It's an asset that you need to keep secure. When your online reputation gets affected, you might lose sales, customers, partners as well as employees. Not all business takes their online reputation management seriously. They don't look to check if they have positive or negative feedback in Google search results.

How can you secure your brand reputation? The ORM (online reputation management) experts suggest that business owners should optimize their web content proactively. Also, monitor the search results on a regular basis. And when negative news pops up, businesses and organizations should be proactive to mitigate that with correct efforts and actions.