Content Management

socPub in the Slow Lane

I'm a one-person show when it comes to managing, editing, and maintaining the content found at socPub. A year and a half a ago, there was a lot of unknowns when I rebranded CMS Report into socPub. Today, I'm happy to report that the number of readers that visit the site daily have stabilized. When we receive a unique and exceptional article, almost immediately the published article becomes popular and attracts a number of new visitors to the site.

Episerver Customers Realize More Than 400% Return on Investment in Three Years According to Total Economic Impact Study from Independent Consulting Firm

London, UK – 10 September 2018 – Episerver, the company transforming digital experiences, today revealed the results of a commissioned Total Economic Import™ (TEI) study conducted by Forrester Consulting on behalf of Episerver, which factually proves customers on Episerver Digital Experience Cloud™ see a 443 per cent return on investment (ROI) in three years and recoup the cost of Episerver technology in less than six months. Download a complimentary copy of Episerver’s Forrester TEI study, here: https://www.episerver.com/learn/resources/analyst-content/forrester-tot…;

Is your website ready for the 2018 market?

Several digital marketers and website owners say that their website is optimized for Google. Are you one of them? When was the last time you visited your SEO strategies and compared them to the 2018 guidelines? To think of SEO as a one-time practice is a cardinal sin for digital marketing experts. Revisiting optimization strategies and tactics require us to locate the different factors that act as ranking signals for Google. Considering 200 individual factors contribute to SEO and page ranks, it would be a Sisyphean task to compare and weigh our SEO techniques each time.

What to Consider When Planning Your Intranet Project

Research reports indicate that more than two-thirds of company intranet projects face issues with cost overruns. If modernizing your company’s Intranet is your top concern and estimating your returns on investment, then it’s important to plan your Intranet budget well in advance. You will often find that many businesses have unrealistic budget expectations because they haven’t properly planned their intranet project in advance, and this can lead to their intranet project, unfortunately, failing.

Top Tips For Naming Your Intranet

Choosing the right name for your intranet can actually have a significant impact on the way your employees utilise and interact with the system.  Just putting your company logo on your platform will inevitably lead to your users calling it ‘the intranet’, which is so uninspiring it will ultimately lead to your company intranet being perceived as just another system your employees have to use.  To really promote the usefulness of the system and drive engagement, your employees need to genuinely want to visit your intranet because they find it informative, fun and inspiring.

Five Ecommerce Platforms to Power Up Your Online Business

Selling online has become a norm, from physical products to digital content. Selling on marketplaces like eBay and Amazon is becoming more accessible than ever before. But these intermediaries will have the utmost control over what you can sell and how. Moreover, these platforms can throw you out at any moment. And, they will not be accountable to you in any way when things go south. So, Be cautious.

How is PHP 7 the best server-side scripting language for your new e-commerce store?

Ever since the dawn of modern website design, PHP has been the king of all server-side scripts. It provides better security, quicker turn-around time and it is much cheaper than other server-side scripts that are still struggling to find dedicated followership. Almost all the popular business websites, organization platforms and social media sites we see today still use some version of PHP. Facebook started out with a simple version of PHP, and right now, they have derived their very own, super complex server-side scripting language from the basics of the good-old PHP. Wikipedia still uses PHP in mint condition. The language has seen innumerable updates, yet it is easy to master and multifarious in every way.

Episerver Named a Visionary in the 2018 Gartner Magic Quadrant for Personalisation Engines

London, UK – July 30, 2018 -- Episerver, the company transforming digital experiences, today announced its recognition as a Visionary in Gartner’s 2018 “Magic Quadrant for Personalisation Engines.”[1] Gartner analysed Episerver among 17 other vendors. The company was placed the furthest on the completeness of vision axis overall. The report, which is the first of its kind from Gartner, states that “marketing leaders can use this research to identify and evaluate personalisation solutions suited to their goals.”

Bluehost or HostGator: Which one is the right choice for your WordPress site?

Hundreds of web hosting providers compete to offer the best hosting services for WordPress. It makes picking the right one for your site challenging unless you are sticking to the most famous names of the hosting world. Bluehost and HostGator are the two top favorites among website owners and blog managers around the globe. In fact, two of the biggest names belong to the same mother company. Most of their services are comparable, but there are a few distinctions that set their services apart. Learning more about the points of difference between their terms and quality of service will help you make the right choice.

Website safety, security, and backup